AUSTRALIA – Financial insights consultancy DBM Atlas has announced a partnership with RDA Research to offer access to data for marketing, media and insights professionals. DBM Atlas is the flagship…
RDA has recently developed the Business Audience Finder which allows users to tailor make their own target business audiences from over 950,000 registered Australian businesses (ABNs). Created in partnership with…
RDA is pleased to announce its GeoCMV Explorer partnership with Nielsen. This was launched last week in a press release which appeared in Mumbrella, Media Week, MR Web and on the Nielsen website. Global…
One of the great benefits of using geoTribes segments is the power to add new dimensions to other segmentation schemes. A recent report, created as a collaboration between RDA and…
Global media and technology company Pureprofile has partnered with RDA Research to enable further audience segmentation across its audience profiles. RDA Research’s geoTribes is a unique classification system that rivals…
The following press release was originally published by Research Now. SYDNEY (October 18, 2017) – Research Now, the global leader in digital research data for better insights and decision-making, and RDA Research,…